Dario Bonanno among the best italian entrepreneurs in the foreign market

Oliver Mason Clark
2 min readFeb 3, 2023

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Dario Bonanno, born in Turin and residing in Lisbon, is a successful Italian impresario who has reached much of Eastern Europe.

He started in 2016 with e-commerce after graduating in Economics and Business Management.

He was given the impetus to start selling torches and watches on this consumer-facing website.

The thing that makes it unique is the payment method entered, i.e. payment on delivery.

On the market, the method of payment with delivery of cash (in the acronym COD) provides that the payment takes place upon delivery of the goods to the recipient, therefore not in advance.

In a short time it has reached various states such as Italy, Spain, Romania, Poland, Portugal, Hungary, Croatia, Greece, all thanks also to the fact that it is a small niche where therefore competition is not as high as it happens, for example, in the USA.

For shippers, the COD payment method carries a higher risk than other payment methods, as there is no guarantee that the recipient has the money to pay for the goods upon delivery or that the couriers respect the agreements.

Dario also had to face these realities but he knew very well that he would have run some risks when he started and in fact he has always found a way to overcome these problems until he knows how to control them.

Nowadays it has decided to focus on some states but always remaining with the aim of reaching all those who allow this type of payment such as the state of Latin America or Asia.

Thanks to the empire he has been able to create today, Dario also offers consultancy for those who want to start in this world of cash on delivery, contacts with warehouses, call centers and everything you need to get started without too many fixed costs.

Instagram: https://instagram.com/dariobonannoecom

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Oliver Mason Clark
Oliver Mason Clark

Written by Oliver Mason Clark

Finance Mind | Author of “Digital Business” book | +11 years experienced

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